Company Visit to the Vyshyvanochka
We invite you to the company visit at the Vyshyvanochka brand — a business that combines tradition, entrepreneurship, and modern manufacturing.
Vyshyvanochka is a Ukrainian brand of embroidered clothing with its own production facilities and original designs, founded in 2022. In a short time, the company has expanded: as of 2026, stores have opened in Lviv and Ivano-Frankivsk, a representative office has been established in Canada, and the products are now available in over 20 countries worldwide. The company has participated in international and Ukrainian fashion shows and charity auctions.
This is an example of a business that creates products with value and meaning: it recreates authentic embroidery from various regions of Ukraine, develops its own designs, and offers family outfits and custom tailoring with quick turnaround times.
The company:
- launched production during blackouts,
- opened a UAV production facility in 2023 using its profits,
- creates jobs for veterans, IDPs, and young people,
- collaborates with local vocational schools and vocational training centers,
- implements sustainable development principles: from material reuse to social initiatives—fabric scraps are used to weave camouflage nets, and embroidery details are repurposed to create soft toys.
During the visit, we will discuss:
- The story of launching production during blackouts, and the challenges faced;
- Market analysis and developing a USP based on surveys;
- Alternative ways to recruit staff;
- Communication with local authorities and self-government bodies;
- This is an opportunity to see from the inside a business that is scaling up while preserving Ukrainian identity and creating a new standard of entrepreneurship.
Date: May 20
Time: 2:00 PM
City: Ivano-Frankivsk
Once you have registered, we will send a confirmation email to your address
If you have any additional questions, please contact Mariia, SUP Project Manager: +380 67 630 88 32.